Review the sites we have built.

Here are some informational sites that I have published. Hope you enjoy them:

• Additional information about VOIP
  
  
  


• Aquariums: A lot more than a bowl and water.
  
  
  


• Art For Businesses
  
  
  


• BJ Gordon and Company Inc
  
  
  


• Business Process Management Step by Step
  
  
  


• Cellular Information Center
  
  
  


• Digital Camera Mania
  
  
  


• Dogs, Dog Carriers, and Dog Accessories
  
  
  


• Dream Vacation Rentals
  
  
  


• Human Resources Informational Site
  
  
  


• Internet Security Issues
  
  
  


• Lawyer Information Services
  
  
  


• Photography
  
  
  


• Poker Game Pros
  
  
  


• The Crystal Grove Gift Shop and Apothecary
  
  
  


• The Golf Pro
  
  
  


• The Martial Arts
  
  
  


• Virtual Pets Online
  
  
  


• What you need to know about Voice Over Internet Phone (VOIP)
  
  
  

M. Poole wants to know about niche websites that make money.

Dear Bill:
I want to know what a good example of a information website that is currently making some money from ads. Any additional information would be helpful as well. I have time and a little bit of money to put into something since I retired.
Regards,
M. Poole
Indianapolis, IN

Ms. Poole

Take a look here at this website and minimize my email and the site so you can see both. Please keep reading.
http://www.1weddingdresses.com

This is an example of how you make money with a niche website.
1. Notice how the website has one relevant topic
2. The table of contents for the site is on the left column
3. In the top middle are the Google Adsense ads which pay you whenever a visitor to the site clicks on an ad.
You cant click on the ads and you cannot have your friends click more than once because Google tracks ip addresses and would think it funny that the same people are clicking and never buying.
4. Below the ads is a relevant article
5. Each link from the left goes to a different relevant article that is set up the same exact way as this home page.
6. The right hand column is an advertiser the website owner set up a relationship with called an affiliation. Related affiliations can be made by a person or found at clickbank.com. These tend to pay more than the pay per click ads but only pay when someone buys something.

Why would people want to go to your site?
People looking for wedding dresses are a solid market year after year. By providing a strong niche and posting articles about a specific subject makes it a resource people will turn to.

Why would people click on an ad?
When a site has some solid information and a store or service to click to, people will click and take a look at the stores that carry them. If the price or quality is right a sale is made.

Was the person who set up the site an expert in wedding dresses?
No. This person (not with my company or related contractors) found articles about wedding dresses and posted them on his site. As long as you give credit to the writer or write your own article it's fine. Of course a person in a niche business that has no passion for it will not see activity after a certain time if the content doesnt change. So it is important to add articles as well as refreshing the ones that are there every month.

Can I do this myself?
Yes and no. People like me know how to set up the back end and marketing structure of the site as well as who to tell once it is ready to go. This site was built in one night. The coolest thing is his affiliate provided the main graphic and other graphics for the front page. He didn't have to create a thing, just put pieces together.
You have to have a niche or two you are passionate about. And be able to write the articles or know where to find them to take and use for yourself. (Again with credit to the writer or publisher)

Does it have to be a website or a blog?
A website is a set area you have purchased to show pages related to topics whether for sale, information, or both. Information that will remain static for a long period of time should go in a website.
A blog is where someone with a passionate knowlege of a subject or really good writing ability on general subject would set up space on the web. A good example is a blog is like a web log or diary of your niche, passion, writing, living. If you can keep the articles coming at least every two weeks then you could have a blog which is a bit easier to find exposure for.
Websites are used as blogs many times because the bloggers want to grow their articles into the hundreds so that many many pages to the site are created and fool search engines into referencing it a lot more.

How much money can reasonably be made from an interesting niche site?
Every one is different and there are higher paying ads than others but let say you had a 1000 people a day going to your site to find some piece of information. With a worldwide market, this is reasonable. If each person clicks an ad that returns 10 cents a click, that's a $100 per day, every day or $36k and change per year. There are others getting 10,000 clicks per day at 2 cents apiece. it all depends on your subject. You can do very bad and very good. It depends on your patience and steady working to make the site known.

I hope this helps. Please let me know if I can help you with the site creation or marketing. I have people for both or I can teach you to do it yourself. Teaching you is the cheaper route.

Bill Ritchotte

PS: My site http://www.bjgordonandcompany.com has both web pages and blogs to separate my static information from my dynamic. Good Luck!

Note from McKenson M. Charles, Beacon Mortgage Company

Mac:

As for your desire and transition to be a loan officer, that is a job; although you must develop your business on your own, it is still a job for someone elses company. Am I correct or are you developing your own small loan company?

I help people who want to design a business that works for them. A business that can be duplicated over and over again and still perform as well as the first.
Some call this franchise modeling or business process consulting. This is the service I offer to the overall public. I also provide loss prevention consulting and hi-tech consulting services which are strickly biz to biz.

As for your need to 'best develop my clientele, build a rapport with the people I meet and do business with.' I suggest you read two small but powerful books that will help you:




I have bought both books. I have read the marketing superstar book and I am halfway through the red book on selling. They are quick reads and provide real advice I know you can benefit from.

As always, If you have specific questions about your business you want help with, call me or email me and I'll give you info or send you to where you can get it.

Thanks,
Bill

Mac wrote:
Bill,
I hear you,Ketler was very funny. He is a high energy kind of guy.

Well, here what I am curious about; I have been looking to be on my own, and developing my own business. Obviously as a loan officer you are responsible to make your business as successful as you choose to. I am currently transitioning into the field, and hoping to fully integrate by the end of winter. I am looking to learn on how to best develop my clientele, build a rapport with the people I meet and do business with. I do also work as a Software QA Engineer, and I have been in the field for about 14 years and I am ready to make the change. I have done some research, and decided as a people person I should work with other people. I am looking for the best approach to go about my business.

You mentioned that you will talking to C### Wi##### on Wednesday night, I do not remember him/her, but if it is possible and you feel this something I could benefit from, I would be more than happy to come.


Mac

McKenson M. Charles
Beacon Mortgage Company
Office (866) 825-7986 ext. 113

Donald J. Tracy, The Quest Firm LLC Detective Agency

Hello Bill,
Thanks for the web site and information. I live in Canton NY, next to Clarkson University, great College. I just got hooked up with a business club at the college. We just met the other night for the first time, they will help me do anything I want to do and can do. Web page, marketing etc. Have you any ideas how I could help and guide these students to expand my business. Where I live is a negative, not a lot of people, jobs or money. I do as much process work as I can get, but not doing it for nothing, some will and do. Private investigation is a new service for the area, need to get into the insurance companies and Big Law firms in Syracuse and Albany. I appreciate anything you can offer. Thanks!

Donald J. Tracy
The Quest Firm LLC
Private Investigators
PO Box 686
Canton NY.13617
Office 315-386-1620
Cell 315-244-0024
NYS. Lic. #11000094790
NYS Notary Lic #01TR6077729
NAPPS Member
http://home.earthlink.net/~questfirm/

Reply to Donald:
Donald,
Thanks for taking the time to write. I am at a client site at the moment
and all my BJ Gordon and Company email is forwarded here so don't get
confused with the FPL email address.
That aside, you asked me if I had any ideas how you could help and guide
the students in the business club?
I don't have any ideas unless you have an idea of where your business is
going?
What any person requires from a team of people is something they must
design.
Do you have a clear direction where you want your web page to evolve?
Do you have something that is so needed it would be important to package
and sell it?
If they are going to help you with marketing, what is your market?
I am not being much help because it is your business and you have to know
what your short term and long term plans are.
I work with people who have a clear idea of what they want from their
business but have strayed into doing all of the work for themselves or plan
to.
You have to take the goals and ideas for your business and break them down
into rudimentary parts so this business club can help you one piece at a
time.
You mentioned getting into the large insurance firms in Syracuse and Albany
but do you know why?
What do you want to get out of knowing them?
What kind(s) of work?
What can you provide better, quicker, cheaper than your competition?
How do you plan to:
1. Do the work
2. Manage the work
3. Test the quality of the work

You said where you live is quite negative which works in the positive for a
detective agency.
What goes on in your town?
Lots of cheating
Lots of workman's comp
Too many accident insurance claims
Store robberies
Find out what goes on in your town.

For example: You say, "I want to receive 'injury verification' work from
ABC Insurance in Albany."
That's fine. Now look at what you need to do to get into this cold company.
1. Learn who is in charge. The students should research the insurance firms
in Albany and tell you what kinds of insurance they handle. You may have to
find out what kind(s) of claims they receive and see if you can serve those
needs. You will need to perform your role of an investigator to potential
clients to gleam the results you need to talk to those in charge. Work like
this is relationship building. It will take time but you need the who's who
and then start.
2. Design a marketing campaign to bring your name to the forefront of the
company reps. If you are a total novice in marketing I suggest the small
book, "How to become a marketing superstar". Without a rudimentary
knowledge of marketing you cannot hope of helping any group market for you.
2a. This campaign may include a secure website the adjusters can open at
their desks that show the clients they gave you to verify their injuries
plus any photos. Is something like this unique and easy for the adjuster,
you bet it is. Can your student group help you build it? I bet they can.

Again thank you for writing,
William Ritchotte II

PS. Make sure you buy your company's name as a domain name and get an email
address to go with it. You want to be seen as a professional and having a
webpage and email to go with it is the first start.